News
Press Releases
TrueTimber® Announces Partnership with LWRCI on All-New Straight
INMAN, S.C. – November 26, 2024 – TrueTimber, the world’s best-selling camo brand, has announced a new partnership with LWRCI on two...
Stand Alongside Our Nation’s Conservation Leaders by Encouraging Colorado Residents to Vote No on Proposition 127
INMAN, S.C. – October 31, 2024 – TrueTimber, the world’s best-selling camo brand, joins Our Community Our Future (OCOF) and conservation leaders in...
TrueTimber Acquires Blizzard Buddy
INMAN, S.C. – October 15, 2024 – TrueTimber, the world’s best-selling camo brand, is pleased to announce its recent acquisition of Blizzard Buddy, a...
TrueTimber Returns as Sponsor for the 2024 Benelli USA Invitational
INMAN, S.C. – September 19, 2024 – TrueTimber, the world’s best-selling camo brand, is returning as a sponsor of the 2024 Benelli USA Invitational....
TrueTimber Introduces New Tekari Vision 270 Hub Blind at Walmart
INMAN, S.C. – September 6, 2024 – TrueTimber, the world’s best-selling camo brand, introduces the all-new Tekari Vision 270 Hub Blind available at...
TrueTimber Returns to Walmart with Expanded Fall Tekari Hunting Line
INMAN, S.C. – September 5, 2024 – TrueTimber, the world’s best-selling camo brand, is proud to announce the return and line expansion for Tekari at...
TrueTimber Announces Partnership with Clemson on New Apparel Line
TrueTimber, the world’s best-selling camo brand, has partnered with Clemson University on a new line of apparel. This new apparel line includes a...
TrueTimber®️ Partners With ECOXGEAR®️ to Provide Rugged Audio
INMAN, S.C. – August 28, 2024 – TrueTimber, the world’s best-selling camo brand, has partnered with ECOXGEAR to create a limited-edition portable...
TrueTimber Atera Camo Featured on New and Returning Honda Models
INMAN, S.C. – August 15, 2024 – TrueTimber, the world’s best-selling camo brand, continues to build on a long-standing partnership with American...
TrueTimber®️ Partners with Elite Archery®️ on Flex Recurve Bow in Strata Camo
INMAN, S.C. – August 14, 2024 – TrueTimber, the world’s best-selling camo brand, is proud to announce a new collaboration with Elite Archery to...
Honda Partners with TrueTimber on Team HRC Military Appreciation Graphics
INMAN, S.C. – July 18, 2024 – TrueTimber, the world’s best-selling camo brand, continues its partnership with Honda Team HRC ahead of Pro...
Veteran Golfers Association and TrueTimber Join Forces on All-New Camouflage
INMAN, S.C. – July 17, 2024 – TrueTimber, the world’s best-selling camouflage brand, has announced a new project with Veteran Golfers Association...
TrueTimber Expands Partnership with HISUN Motors on Two All-New UTVs
INMAN, S.C. – June 25, 2024 – TrueTimber, the world’s best-selling camo brand, expands its partnership with HISUN Motors USA with the introduction...
Get Dad What He Really Wants This Father’s Day, Four Seasons of Father’s Day Sweepstakes Presented by TrueTimber®
INMAN, S.C. – June 5, 2024 – TrueTimber® has teamed up with multiple outdoor industry leaders for the Four Seasons of Father’s Day Sweepstakes. Four...
TrueTimber Announces Partnership with Kenda on All-New Sportsman Wheel
INMAN, S.C. – May 15, 2024 – TrueTimber, the world’s best selling camo, is collaborating with Kenda Americana Tire and Wheel on their brand-new...
TrueTimber to Sponsor 2024 Old West Invitational Turkey Shoot
INMAN, S.C. – April 30, 2024 – TrueTimber, the world’s best-selling camo brand, has been announced as the Signature Sponsor and Official Camouflage...
TrueTimber Partners with Alpine Lager on Special-Edition Summer Fishing Can Featuring Riptide Camo
INMAN, S.C. – April 26, 2024 – TrueTimber has partnered with Moosehead Breweries to release a limited-edition can with its Alpine Lager brand...
TrueTimber Returns as Official Camo Sponsor of Kansas One Shot Turkey Hunt
INMAN, S.C. – April 16, 2024 – TrueTimber, the world’s best-selling camo brand, will return as the official camouflage sponsor of the 2024 Kansas...
TrueTimber® Awards Grand Prize Winner of Embrace The Pursuit Sweepstakes with Honda® and Jack Link’s®
INMAN, S.C. – March 22, 2024 – TrueTimber, the world’s best-selling camo brand, recently announced Nichole Straub as the 2024 Embrace the Pursuit...
TrueTimber to Attend the 2024 Bass Pro Shops Bassmaster Classic
INMAN, S.C. – March 20, 2024 – TrueTimber, the world’s best-selling camo brand, will be attending the 2024 Bass Pro Shops Bassmaster Classic...
TrueTimber Partners with Perfect Pattern Sportcoats
INMAN, S.C. – March 13, 2024 – TrueTimber, the world’s best-selling camo brand, has announced a partnership with Perfect Pattern Sportcoats with...
TrueTimber and Honda Announce New Apparel Line Featuring TrueTimber Atera Camouflage
INMAN, S.C. – February 28, 2024 – TrueTimber, the world’s best-selling camo brand, has announced a new co-branded apparel line with American Honda...
TrueTimber Announces Partnership with Forge Creek
INMAN, S.C. – February 22, 2024 – TrueTimber, the world’s best-selling camo brand, has announced a new partnership with Forge Creek...
Noah Gragson Returns to Daytona with The World’s Best Selling Camo On Board
INMAN, S.C. – February 16, 2024 – TrueTimber, the world’s best-selling camo brand, has announced it will sponsor Noah Gragson’s No. 10 car for...
TrueTimber Partners with SCWA as Official Camo Sponsor
INMAN, S.C. – February 13, 2024 – TrueTimber, the world’s best-selling camo brand, is proud to announce a new partnership with the South Carolina...
TrueTimber Camo Featured on New Kawasaki Brute Force® ATV
INMAN, S.C. – February 8, 2024 – TrueTimber, the world’s best-selling camo brand, is proud to announce a new product collaboration with...
TrueTimber Partners with Jack Link’s, Rambo Bikes and Forge Creek for 2024 Feed Your Wild Side Sweepstakes
INMAN, S.C. – January 22, 2024 – TrueTimber, the world’s best-selling camo brand, has joined Jack Link’s, Rambo Bikes and Forge Creek in a prize...
TrueTimber® to Return as Information Desk Sponsor and Showcase Strategic Partners at 2024 Shot Show®
INMAN, S.C. – January 19, 2024 – TrueTimber, the world’s best-selling camo brand, will return as the official Information...
TrueTimber® Returns as Official Camo Sponsor of SHOT Show Industry Day at the Range
INMAN, S.C. – January 18, 2023 – TrueTimber, the world’s best-selling camo brand, is returning as the Official Camo Sponsor of the...
Team Honda HRC Celebrates Historic Win Following New Sponsorship Announcement with TrueTimber
INMAN, S.C. – January 17, 2023 – TrueTimber, the world’s best-selling camo brand, congratulates Team Honda HRC rider, Jett Lawrence, who placed...
TrueTimber® Partners With Hisun Motors® and Remington® on Launch of New Camo SXS
INMAN, S.C. – January 9, 2024 – TrueTimber, the world’s best-selling camo brand, has partnered with top brands Hisun Motors and Remington...
TrueTimber Takes it to the Dirt with Team Honda HRC Sponsorship
INMAN, S.C. – January 5, 2023 – TrueTimber, the world’s best-selling camo brand, has entered the world of two-wheel racing with the recent...
TrueTimber® Partners with Elite Archery® and Vortex Optics® for Bow Ho Ho Sweepstakes
INMAN, S.C. – December 14, 2023 – TrueTimber, the world’s best-selling camo brand, joins Elite Archery and Vortex Optics to unwrap the magic of...
TrueTimber® Camo Announces Partnership with Athens Archery
INMAN, S.C. – December 7, 2023 – TrueTimber, the world’s best-selling camo brand, is proud to announce a...
TrueTimber® Partners with Moosehead Breweries, Unveils Camo Alpine Beer Packaging
INMAN, S.C. – November 2, 2023 – TrueTimber, the world’s best-selling camo brand, has partnered with Canadian owned and operated Moosehead...
TrueTimber® Prairie Camo to be Offered on Highly Anticipated Segway Powersports UT10 Crew UTV
INMAN, S.C. – October 25, 2023 – TrueTimber, the world’s best-selling camo brand, is proud to announce the all-new Segway Powersports UT10 Crew UTV...
TrueTimber® Partners with Elite Archery on New Bows for 2024
INMAN, S.C. – October 17, 2023 – TrueTimber, the world’s best-selling camo brand, is proud to announce a partnership expansion with Elite Archery on...
TrueTimber® Camo to Serve as Primary Sponsor on Jack Wood’s No. 51 NASCAR Craftsman Truck Series Ride at Talladega
INMAN, S.C. – September 29, 2023 – TrueTimber is proud to announce a partnership with Kyle Busch Motorsports (KBM) naming TrueTimber as the primary...
TrueTimber and Team Honda HRC Collaborate at Joliet SMX Round
INMAN, S.C. – September 18, 2023 – This weekend at the Joliet, Illinois, round of the SuperMotocross Finals, Team Honda HRC’s CRF450RWE and CRF250R...
TrueTimber® Announces Embrace the Pursuit Sweepstakes with Partners Honda® and Jack Link’s®
INMAN, S.C. – September 12, 2023 – TrueTimber has announced the Embrace the Pursuit Sweepstakes with top industry partners American Honda Motor...
TrueTimber Announces Expanded Partnership with American Honda
INMAN, S.C. – August 15, 2023 – TrueTimber, the world’s best-selling camo brand, has announced a partnership expansion with American...
TrueTimber® Partners with Walmart® to Launch Tekari™ Apparel Line Featuring Two All-New Camo Patterns
INMAN, S.C. – August 10, 2023 – TrueTimber, the world’s best-selling camo brand, has announced a partnership with Walmart to launch an...
Get a Grip with TrueTimber® CastAway Fishing Gloves
INMAN, S.C. – June 30, 2023 – Built for serious anglers, the TrueTimber CastAway Fishing Gloves...
Kawasaki Announces TrueTimber® as Exclusive Camo Partner
INMAN, S.C. – June 28, 2023 – Kawasaki Motors Corp., U.S.A. has announced an extension to their partnership with TrueTimber to become the...
New TrueTimber® Osprey Hoodie Delivers Performance and Comfort on the Water
INMAN, S.C. – June 26, 2023 – The new TrueTimber Osprey Hoodie is designed to provide complete coverage against the elements to keep...
TrueTimber® Joins Top Industry Brands for Fully Loaded Father’s Day Giveaway
INMAN, S.C. – May 18, 2023 – TrueTimber has teamed up with multiple top brands from the outdoor industry for the Fully Loaded Father’s Day Giveaway....
TrueTimber® Returns as 2023 Bass Pro Shops U.S. Open Bowfishing Championship Sponsor
INMAN, S.C. – April 25, 2023 – TrueTimber returns as sponsor for the 2023 Bass Pro Shops U.S. Open Bowfishing Championship hosted April 29 and 30 in...
TrueTimber® Joins Turkeys For Tomorrow in Title Sponsorship of Kansas One Shot Turkey Hunt
INMAN, S.C. – April 13, 2023 – TrueTimber joins Turkeys For Tomorrow (TFT) as Title Sponsor of the 2023 Kansas One Shot Turkey Hunt. TrueTimber will...
Take on the Turkey Woods with TrueTimber® GreyCliff All-In-One Hoodie
INMAN, S.C. – March 23, 2023 – Designed by turkey hunters, for turkey hunters, the TrueTimber GreyCliff All-In-One Hoodie pulls out all the stops...
TrueTimber® Sponsors 2023 Daniel Defense® Double D Foundation Banquet
INMAN, S.C. – March 9, 2023 – TrueTimber is proud to announce support of The Double D Foundation 2023 banquet. TrueTimber will support as a Gold...
TrueTimber® Partners with Turkeys For Tomorrow as Camo Sponsor
INMAN, S.C. – February 23, 2023 – TrueTimber has announced a partnership with Turkeys For Tomorrow (TFT) as an official camo sponsor for the...
TrueTimber® Named Official Camo Sponsor of Shoot Straight TV
INMAN, S.C. – February 15, 2023 – TrueTimber is excited to announce a partnership with Shoot Straight TV as the official camo sponsor for the...
TrueTimber® Returns as Title Sponsor on the CJB Motorsports No. 5 World of Outlaws Sprint Car Pilote
INMAN, S.C. – January 31, 2023 – TrueTimber, the world’s best-selling camo brand, will return as title sponsor on the CJB Motorsports No. 5 sprint...
TrueTimber® Announces Feed Your Wild Side® Giveaway with Partners Jack Link’s® and Benelli USA®
INMAN, S.C. – January 17, 2023 – TrueTimber has announced the Feed Your Wild Side Giveaway with partners Jack Link’s and Benelli USA. Three winners...
TrueTimber® and Jack Link’s® Protein Snacks Kick Off New Co-Branded Apparel Line at SHOT Show 2023
INMAN, S.C. – January 12, 2023 – TrueTimber has announced a partnership with Jack Link’s Protein Snacks to produce a full lineup of co-branded...
TrueTimber® Announces Expanded Presence for 2023 SHOT Show®
INMAN, S.C. – January 11, 2023 – TrueTimber will return as the SHOT Show 2023 Official Information Desk sponsor and has an expanded footprint for...
TrueTimber® Returns as Official Camo Sponsor for 2023 SHOT Show Industry Day at the Range™
INMAN, S.C. – January 10, 2023 – TrueTimber will be returning as the Official Camo Sponsor for the 2023 SHOT Show Industry Day at the Range....
TrueTimber® Driver Noah Gragson Named 2022 NASCAR Xfinity Series Most Popular Driver
INMAN, S.C. – December 14, 2022 – TrueTimber is proud to congratulate Noah Gragson, driver of the JR Motorsports Bass Pro Shops, TrueTimber, Black...
Comfort Meets Performance with New TrueTimber® Polar Fleece Hunting Apparel
INMAN, S.C. – December 12, 2022 – New TrueTimber Polar Fleece technology offers premium warmth and quiet performance in the woods. TrueTimber Polar...
New TrueTimber® Pulse Adrenaline TrueSuede Down Gives Bowhunters the Edge
INMAN, S.C. – December 7, 2022 – TrueTimber’s newest addition to the Pulse apparel lineup, Adrenaline TrueSuede Down, promises bowhunters unbeatable...
TrueTimber® Camo Options Available on New Nukem Hunting Grab & Go Hunting Blind XL
INMAN, S.C. – November 23, 2022 – TrueTimber, the world’s best-selling camo, is now available on the all-new Nukem Hunting Grab & Go Hunting...
TrueTimber® Driver Spencer Bayston Secures 2022 Kevin Gobrecht World of Outlaws Rookie of the Year
INMAN, S.C. – November 10, 2022 - Spencer Bayston, driver of the World of Outlaws NOS Energy Drink Series No. 5 TrueTimber car, has been named the...
TrueTimber® Announces Partnership with Ruff Tuff® Custom Seat Covers
INMAN, S.C. – November 2, 2022 – TrueTimber has announced a partnership with Ruff Tuff Products, LLC, maker of America’s Finest Custom Seat Covers™....
New TrueTimber® Soft Shell Series Answers the Call for Extreme Performance and Versatility
INMAN, S.C. – October 26, 2022 – The new TrueTimber Pulse Axebutté Soft Shell Jacket and Pant series delivers serious performance in one of their...
From the Field to the Boat, New TrueTimber® Coolers Deliver Convenience and Style
INMAN, S.C. – October 4, 2022 – TrueTimber has expanded its line of top-quality apparel and accessories to include a new 24-can soft cooler. Whether...
TrueTimber® Expands Pulse Lineup with Essential Early Season Hunting Apparel
INMAN, S.C. – September 29, 2022 – From the tree stand to the turkey woods, the new TrueTimber SpikeCave lineup answers the call for serious hunters...
TrueTimber® Partners with Blackhawk® to Produce Lifestyle Apparel
INMAN, S.C. – September 22, 2022 – TrueTimber has announced a partnership with Blackhawk to produce lifestyle apparel for the industry leading...
TrueTimber® Announces Sponsorship of the Veteran Golfers Association
INMAN, S.C. – September 21, 2022 – TrueTimber has announced a sponsorship in support of the Veteran Golfers Association (VGA). This support will aid...
TrueTimber® Announces Archery Essentials Giveaway with Bear Archery® and Malta Dynamics®
INMAN, S.C. – September 6, 2022 – TrueTimber has partnered with Bear Archery and Malta Dynamics to announce the 2022 Archery Essentials Giveaway....
TrueTimber® Partners with Drury University Bass Fishing Team as Official Camo Sponsor
INMAN, S.C. – September 2, 2022 – TrueTimber, the world’s best-selling camo brand, has been announced as the official camo sponsor for the Drury...
Beat the Heat with the New TrueTimber® SightCast All-in-One Gradient Hoodie
INMAN, S.C. – August 31, 2022 – TrueTimber continues to deliver top quality fishing apparel to anglers facing the toughest elements with the all-new...
TrueTimber® Announces New Licensee Partnership with Malta Dynamics® on Hunter’s Elite Safety Harness
INMAN, S.C. – August 12, 2022 – TrueTimber has announced a licensee partnership with Malta Dynamics on the Hunter’s Elite Hunting Harness and...
TrueTimber® Partners with HEVI-Shot® to Produce Lifestyle Apparel
INMAN, S.C. – August 11, 2022 – TrueTimber has announced a partnership with HEVI-Shot to produce lifestyle apparel for the popular shot shell brand....
TrueTimber® and CJB Motorsports to Unveil New Paint Scheme at World of Outlaws Knoxville Nationals
INMAN, S.C. – August 5, 2022 – TrueTimber and CJB Motorsports will unveil an all-new paint scheme on Spencer Bayston’s No. 5 sprint car during the...
TrueTimber® Announces Licensee Partnership with Twisted Iron Hunting on New Boot Bandolier Pro
INMAN, S.C. – July 14, 2022 – TrueTimber has announced a licensee partnership with Twisted Iron Hunting on the new Boot Bandolier™ Pro. Available...
TrueTimber® Announces an Expanded Lineup of High-Performance Fishing Shirts
INMAN, S.C. – June 23, 2022 – TrueTimber has announced multiple new apparel offerings for those fishing in the upcoming summer heat. This new lineup...
TrueTimber® Announces Title Sponsorship with CJB Motorsports and World of Outlaws Series Driver
INMAN, S.C. – June 22, 2022 – TrueTimber is proud to announce a new partnership with CJB Motorsports and World of Outlaws Series Driver Spencer...
New TrueTimber® Waterproof Apparel Now Available
INMAN, S.C. – June 16, 2022 – TrueTimber has announced new waterproof apparel for dedicated outdoorsmen looking to stay dry no matter the...
TrueTimber® Announces Ultimate Father’s Day Sweepstakes with Rambo Electric Bikes® and Slick Woody’s
INMAN, S.C. – June 8, 2022 – TrueTimber has partnered with Rambo Bikes and Slick Woody’s Cornhole Co. to announce the 2022 Ultimate Father’s Day...
TrueTimber® Partners with Remington® to Produce Lifestyle Apparel
INMAN, S.C. – June 7, 2022 – TrueTimber has announced a partnership with Remington to produce lifestyle apparel for the popular brand. TrueTimber...
TrueTimber® Hosts Big Bass Blast Giveaway with ProFISHiency® and ProLine Baits®
INMAN, S.C. – May 23, 2022 – TrueTimber has teamed up with ProFISHiency and ProLine Baits to host the Big Bass Blast sweepstakes beginning today. At...
TrueTimber® to Sponsor 2022 Bass Pro Shops U.S. Open Bowfishing Championship
INMAN, S.C. – April 28, 2022 – TrueTimber has announced a sponsorship of the 2022 Bass Pro Shops U.S. Open Bowfishing Championship at the Bass Pro...
TrueTimber® Teams up with TenPoint Crossbows for Spring Sweepstakes
INMAN, S.C. – April 27, 2022 – TrueTimber has teamed up with TenPoint Crossbows to host a spring sweepstakes beginning today. At the end of the...
TrueTimber® Ambassador Rob Keck Secures Top Finishes in Alabama and Kansas Governor’s Turkey Hunts
INMAN, S.C. – April 25, 2022 – TrueTimber brand ambassador Rob Keck recently landed top finishes in both the Alabama and Kansas Governor’s One-Shot...
TrueTimber® Camo Now Available at ALL NEW Rugged Earth Outfitters® Locations
INMAN, S.C. – April 4, 2022 – TrueTimber has announced that several high-performance apparel items are now available at six all new Rugged Earth...
TrueTimber® to Sponsor and Attend Bass Pro Shops World’s Fishing Fair Benefitting Conservation
INMAN, S.C. – March 30, 2022 – TrueTimber is proud to announce their attendance and sponsorship for the 2022 Bass Pro Shops World’s Fishing Fair....
TrueTimber® Pairs New Winchester Repeating Arms® Rifle Offering with Spring Sweepstakes
INMAN, S.C. – March 18, 2022 – TrueTimber is proud to announce the popular Winchester XPR is now available in TrueTimber Midnight camo. The New XPR...
TrueTimber® Camo Available on New PSE Archery® ATK Series Bows
INMAN, S.C. – March 11, 2022 – TrueTimber is proud to announce camo offerings on the new ATK Series from PSE Archery®. Bow hunters can benefit from...
TrueTimber® Camo Now Available on Slick Woody’s Cornhole Co. Products
INMAN, S.C. – February 23, 2022 – TrueTimber has announced a new licensee partnership with Slick Woody’s Cornhole Co., maker of premium cornhole...
Nukem Hunting ‘Grab and Go’ Blinds Now Available in TrueTimber® Camo
INMAN, S.C. – February 16, 2022 – TrueTimber has announced a new licensee partnership with Nukem Hunting on their revolutionary ‘Grab and Go’ ground...
TrueTimber® Announces New Partnership and Camo Firearm Offerings from Windham Weaponry®
INMAN, S.C. – January 18, 2022 – TrueTimber has announced a new partnership with trusted AR-15 manufacturer, Windham Weaponry®. Hunters and shooters...
TrueTimber® Official 2022 SHOT Show® Info Desk Sponsor
INMAN, S.C. – January 17, 2022 – TrueTimber has been announced as the Information Desk sponsor for SHOT Show®2022. SHOT Show attendees will see...
TrueTimber® Expands Lightweight Hunting Apparel Lineup
TrueTimber® Expands Lightweight Hunting Apparel Lineup INMAN, S.C. – January 11, 2022 – TrueTimber has introduced a variety of new items to their...
TrueTimber® Returns as Official Camo Sponsor of 2022 SHOT Show Industry Day at the Range™
INMAN, S.C. – January 5, 2022 – TrueTimber will be returning as the Official Camo Sponsor for the 2022 SHOT Show Industry Day at the Range....
TrueTimber® Announces New Hunting Apparel Built for Tough Hunts and Harsh Conditions
INMAN, S.C. – January 4, 2022 – TrueTimber has announced multiple new apparel options for hunters facing frigid temperatures and harsh conditions....