New TrueTimber and Honda Officially Licensed Apparel Collection Now Available
INMAN, S.C. – April 14, 2026 – TrueTimber, the world’s best-selling camo, announces the launch of its Spring 2026 Officially Licensed Honda apparel collection, now available from the TrueTimber online store and through select Honda and TrueTimber dealers nationwide. ...
TrueTimber Shadowbark Camo Hits the Turkey Woods
INMAN, S.C. – April 8, 2026 – TrueTimber, the world’s best-selling camo brand, is excited to announce that its Shadowbark camo pattern is now available on turkey hunting apparel, gear and accessories at Bass Pro Shops, Cabela’s and Mack’s Prairie Wings. Additionally,...
South Carolina Waterfowl Association Names TrueTimber CEO Rusty Sellars 2026 Member of the Year
INMAN, S.C. – March 26, 2026 – TrueTimber, the world’s best-selling camo brand, is proud to announce that the South Carolina Waterfowl Association (SCWA) has named TrueTimber CEO Rusty Sellars as the organization’s 2026 Member of the Year. This honor recognizes...
