TrueTimber® Partners with HEVI-Shot® to Produce Lifestyle Apparel

INMAN, S.C. – August 11, 2022 – TrueTimber has announced a partnership with HEVI-Shot to produce lifestyle apparel for the popular shot shell brand. TrueTimber delivers their extensive manufacturing capabilities to offer HEVI-Shot fans and shooters the top-quality apparel they demand. All the items in this line feature the trusted fabrics and proven construction TrueTimber is known for. Fans will be able to purchase these apparel items online or in store from retailers across the country.

“HEVI-Shot ammunition is known for its dedication to quality, performance and having a passion for the outdoors,” said TrueTimber CEO Rusty Sellars. “We are thrilled to partner with a brand that shares our passion, and it’s exciting to see what we can create together. TrueTimber never sacrifices quality, and we are excited to use our production capabilities to extend the HEVI-Shot product lines.”

HEVI-Shot is the industry leader in performance shotshell ammunition. Founded by CEO Ralph Nauman and a team of fellow duck hunters in 1999, HEVI-Shot was the industry’s solution for those who were continuously disappointed in the performance of steel shotshells. Using his own experiences as a reference, Nauman ensures his products are constantly high quality and will achieve the best results possible. Serious hunters can rejoice in knowing that each product is designed to be the best in its class, so even the most difficult shots end in success.

“TrueTimber has become one of the most recognizable camo brands in our industry by bringing new and innovative patterns and styles to the outdoor market,” said Tina Larsen, HEVI-Shot Marketing Manager. “The quality of their products is a direct reflection of the passion we share for the outdoors. We are very excited to partner with TrueTimber to bring to market a line of HEVI-Shot branded lifestyle apparel that will appeal to men, women and children that live the hunting outdoor lifestyle.

To learn more about the entire TrueTimber product line and see all available patterns, visit Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring 27 distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest growing camouflage companies in the world. For more information about TrueTimber, visit